If you want to get real about your brand or start up, digitally & creatively then please connect with Varsha. Her story is inspiring and her work ethic admirable. Varsha is also working on what I like to call a ‘goosebumps’ style project at the moment so stay tuned for more of that. Let’s find out a little more about what makes her tick…
Who is your entrepreneur crush?
Priyanka Chopra Jonas. Actress, Film producer, Humanitarian and Entrepreneur.
Priyanka is a source of inspiration to the many. She’s invested in technologies such as the Bumble app, and works with businesses with a social commitment and spearheaded by women. She is named a Global UNICEF Goodwill Ambassador. In a recent speech she gave at the World Economic Forum 2020 in Davos – she urged women to come forward saying: “I want to live in a place where a woman’s ability to succeed should be a human basic right, and not based on geography or chance,”. To me that’s a woman with purpose, cause and class. Plus, she’s stunning. 🙂
Name one book that blew your mind…
The Code of the Extraordinary Mind, by Vishen Lakhiani.
It challenges you to stop living in auto-pilot and outlines techniques in which you can recode, upgrade, super-charge your mind, so you can become extraordinary. The concepts in the book really do blow your mind!
What is one start up on the rise that you love?
Blippar. This is a technology company specialising in augmented reality. It brings the digital world to life through physical experiences, think an online shopping experience that has you in the frame.
Your best tech tip of the moment?
Use automation. Automate aspects of your business, so you can focus on the things that matter. For example; Mailchimp to sequence emails, Calendly to take online bookings, Buffer for social media scheduling and Square to automate your digital invoicing.
Tell us about your 3-step Visibility Method…
If you want to grow your business and brand online, my 3-step Visibility Method will get you there.
How it works:
Step 1. Brand Awareness – First we clarify your brand and your content creation strategy so you can speak your audience’s language, resonate with more of them, and build a loyal following.
Step 2. Lead Generation – Once you begin generating an organic audience, we’ll build systems that help you accelerate your audience growth and make them want to work with you.
Step 3. Conversion – Once you have a proven list of leads interested in working with you, we’ll solidify your sales system so that you can maximise your sales conversions even if you aren’t “good” at selling.
Feel free to connect with me, would love to serve our amazing Maven community!
What do you love most about Maven?
A culture that unites us all, keeps us ambitious and encourages us to grow our network, business, knowledge and friendships amongst a supercharged community of wonderful women entrepreneurs.
Thanks so much for sharing Varsha, great answers and look forward to delving into your 3-Step Visibility Method with our Mavens in a future Masterclass.